Food, Wine & Hospitality
We help premium producers and hospitality businesses build brands people remember — by showing the maker, the place and the process, then giving it all a page built to sell.
Wineries · Breweries · Distilleries · Food producers · Restaurants · Hotels and experiences
The opening argument
We see the same homepage again and again: a screen of text, no bottle, no vineyard, no cellar. It says the estate does its own pressing and that a small team is always on the go — and shows neither. The product is not on the first screen.
It was written by the producer, about the producer, and the thing people actually buy — the taste, the place, the hands — never makes it onto the screen. Here is the order we give, every time.
1
The page first. Bottles and the estate on the first screen, and a route to buy from it. A film pointed at a failing page is a wasted film.
2
Then the estate film: the maker, the press, the cellar. Interviews, not voice-over. The shape of the Milton Rum story below.
3
Not more words. The one thing we tell people not to spend on: another paragraph of philosophy before the wine is on screen.
Our audit tool reads a page the way a customer does — what’s on the first screen, what’s claimed, what’s shown. Run it on yours.
What we look for
The maker
Who is behind it. A founder on camera outlasts any campaign — the Milton Rum film is still on their homepage six years on.
The place
Where it comes from. The plantation, the vineyard, a street in Rome. Provenance is the thing people pay the premium for, and it has to be seen.
The process
How it is made. The press, the still, the harvest. If the site says you do it yourselves, show the doing.
How we work
Real cameras where belief depends on a real person — a winemaker, a brewer, a chef. The Studio for everything else.
Proof
Italy’s first Japanese-style rice lager · the flagship
One proposition, one launch film from the AI Studio, one bilingual page with direct purchase — then a gold medal in London: Best Lager in Europe, Craft Beer Awards 2025, triple blind tasting.
Field to fork · then into drinks · with Social Tap
The brand film shot on the plantations, the product photography, the social series — and when the brand moved into drinks, the launch films for Early Days, a ginger spirit, and the cocktail-mixer range. One visual world that kept producing.
Craft rum · founder film · website by Social Tap
A new distillery in a crowded category, with a maker worth meeting. A four-minute founder-led film around the distiller, the still and the process, with cut-downs for social. Still the film on their homepage six years on.
Craft spirit · social cuts · with Social Tap
Vertical cuts made to be watched in a hand: the vineyard, the botanicals, the bottle — the place before the product.
Also in food and drink
Where we are
Katja is in Rome and works in Italian. For producers in Italy and the Italian-speaking side of Switzerland, the first conversation is in your language, and someone can come to the estate.
FUKU is Italian: launched bilingual, with a stockist in Rome and direct purchase on Amazon. Buderim, Milton and FEELS are Australian. Same method, two hemispheres.
Every project is creatively directed by Wild Bunch. Production is delivered using the right combination of in-house capability, AI and specialist partners.
The maker, the place, the process — and the page it lands on. Tell us what you’re trying to sell and we’ll tell you what we’d make first.